Wednesday, July 13, 2005
The One Commercial I Love
Radio in LA is mostly ads with intermittent music or talk, so I spend a lot of time bouncing around between stations, even on a 20 minute drive to or from work. The only time I will settle back into my seat and listen is when Bud Light's Real Men of Genius spots come on. The deep, earnest voiceover and dramatic rocker guy are pitch-perfect, and the text is brilliant. They're all good, but Mr. Giant Taco Salad Inventor is a favorite: "A culinary creation that baffles the human mind -- a twelve thousand calorie salad."
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